Category Archives: Creative & Design

4 Types of Images To Enhance Your Content – A Breakdown

Kristen Scott

Posted on: July 14, 2014

Posted by: Kristen Scott

Categories: Creative & Design, Digital Culture, SEO Content Strategy and tagged , , , , , , ,

With images taking over the digital world (think Facebook, Pinterest and Tumblr), they have undoubtedly become a very important aspect of online content marketing, especially blogging.

With the goal of being seen and shared on the world’s social networking sites it’s good to build your posts knowing that images get 94% more views and are digested 60,0000 times faster than those without. Not to mention, the alt tag (or image description) acts as a second layer of SEO. Below is a breakdown of 4 different types of images that can enhance your content.

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An Interview with Our Content & Social Media Director: Charles Doyle

Kristen Scott

Posted on: June 24, 2014

Posted by: Kristen Scott

Categories: Copywriting, Creative & Design, Digital Culture, SEO Content Strategy, Yabsta Digital Team and tagged , , , ,

We recently got to sit down with our Content & Social Media Director, Charles Doyle. He had much to say about the marketing and design industry, the creative process and working at Yabsta Digital. Read on for some interesting insights.

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Fantastic Tech Gifts for Father’s Day

Father’s Day is coming up this Sunday, June 15th, and the time to prepare is now! While traditional items such as ties, golf clubs and cuff links remain a classic option, there’s no better time than the present to revaluate your gift-giving. If Dad is a social media addict who’s always on the lookout for new gadgets, the following tech gifts will suit him perfectly.
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5 Ways to Breathe New Life Into Old Content

Kristen Scott

Posted on: June 2, 2014

Posted by: Kristen Scott

Categories: Branding, Creative & Design, Development, Digital Culture, Social Management and tagged , , , , , , ,

For all of our content creators who are consistently putting out new content – compelling pieces, that engage your audience and create quality leads – we’d like to offer a BIG TIP for avoiding burnout. In a word – RECYCLE. Read More

3 Social Media Trends You Have to Try in 2014

We’re almost 5 months into 2014 and social media is as popular as ever. A crucial aspect of more and more marketing strategies, the people wearing these marketing hats need to keep up with the trends. The landscape shifts and changes frequently and it’s important to stay abreast of the latest happenings – what worked 3 months ago might be on the downswing today. The following are 3 of the year’s top social media trends to look out for.
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5 Reasons Why Your Social Media Strategy is Falling Flat

Social media has been discussed at YaBlog as a great way to promote businesses, engage with audiences and provide value. However, if you’ve been following the tricks of the trade with little to no success you might be wondering why it isn’t working. Succeeding on networks like Facebook, Twitter, LinkedIn, Pinterest and others requires proper resources and the energy and time to devote to them. Quite simply, sometimes life gets in the way. Read on to discover 5 reasons why your strategy might be falling flat and ideas for getting back on track.
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Get Digital This Mother’s Day

Chelsea Oliver

Posted on: May 6, 2014

Posted by: Chelsea Oliver

Categories: Creative & Design, Digital Culture and tagged , , ,

Mother’s Day will be here before we know it and proper prep is key to acing this special day. This year, forego the traditional flowers, jewelry, Sunday brunch or fancy dinner in favour of something more original – something totally 2014. If Mom loves her tablet, has more Facebook friends than you do and is a self-professed Internet addict, get digital with these great gift ideas.

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Advantages Of Template-Based Website Builders

Charles Doyle

Posted on: April 23, 2014

Posted by: Charles Doyle

Categories: Creative & Design, Development, Marketing Budget

Though YaBlog has spent ample time extolling the virtues of custom, scratch-coded websites, we’re now going to shift gears and focus on the advantages of template-based websites. While a customized site is ideal in most cases, many people simply don’t have the necessary time or budget to devote themselves to the commitment: Trust us when we say that even the “simplest” of custom-build projects can drag out for months on end due to the smallest of communication issues. Using our own Yabsta Site Builder® software as an example, we’ll now take you through the advantages of using a template-based program to build a website for your business:

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