Advantages Of Template-Based Website Builders

Charles Doyle

Posted on: April 23, 2014

Posted by: Charles Doyle

Categories: Creative & Design, Development, Marketing Budget

Though YaBlog has spent ample time extolling the virtues of custom, scratch-coded websites, we’re now going to shift gears and focus on the advantages of template-based websites. While a customized site is ideal in most cases, many people simply don’t have the necessary time or budget to devote themselves to the commitment: Trust us when we say that even the “simplest” of custom-build projects can drag out for months on end due to the smallest of communication issues. Using our own Yabsta Site Builder® software as an example, we’ll now take you through the advantages of using a template-based program to build a website for your business:

Cost

website-builder-tips1-1024x708Unsurprisingly, price can a deal-breaker for a business shopping around for a website, particularly since marketing/advertising budgets have typically declined in recent years. What’s convenient about site-building platforms is that you pay a low monthly fee for your site as opposed to one large lump sum (plus hosting). For companies who aren’t used to the internet and want a low-cost way to trial the effectiveness of a website without having to commit to a large down payment, this can make Yabsta Site Builder® an appealing option.

Self-Provisioned

Site-building platforms typically have easy-to-use content management systems (CMS), meaning that once your site has been built, it should be relatively simple for you to make changes and updates yourself. While this may not sound like a huge deal, consider this: When dealing with a non self-provisioned custom CMS built for a scratch-coded website, some developers will charge you an agency fee every time you need a simple change made to your website. Needless to say, these costs can add up, particularly if you run the kind of business whose site will require frequent updates (eg. event promotions, newsletters).

eCommerce

Payment gateways on a traditional website can be a hassle to set up properly, and a reliable site-building platform will have a trusted, stress-free module for securely processing online payments. Choosing a built-in payment gateway in Yabsta Site Builder® as opposed to using a third party service like PayPal ensures that traffic stays on your site while your customers are browsing your products/services.

It’s important to consider the size and scope of your business within your target market before making a decision between a custom-built website and a template-based one. While a custom job can certainly help you stand out better, it can sometimes be overkill if you’re simply looking for a simple, low-cost alternative that will help get your business online as quickly as possible without major issues.

Image Credit: Lera Blog



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