Take On The Holidays With These 5 Social Media Marketing Ideas

Everyone loves the holidays, and what better time to brush up on your social media marketing skills and even launch new campaigns? You can never plan too far in advance and, with December almost in sight, there’s no better time than the present. The following 5 ideas are great ways to use the Christmas season to your advantage on Facebook and Twitter.
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An Introduction to Content Marketing

Paul Dobinson

Posted on: November 12, 2014

Posted by: Paul Dobinson

Categories: Copywriting, Digital Culture, Marketing Budget and tagged , , , , ,

Marketing used to be much simpler. There were print publications, posters, newspapers, TV or radio (if your budget allowed), mailshots and, well, that was pretty much it. Over time, it has grown to include more and more media channels, creating a mix that can be overwhelming, at times, for the advertiser.

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The digital marketing sphere includes banner ads, websites, online articles, social media, blogs, email, advertorials and more, and the list continues to grow. Web users are becoming increasingly web savvy, leading to an increased need for thoughtful, engaging tactics.
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The Advertising Potential Of Snapchat

Charles Doyle

Posted on: November 4, 2014

Posted by: Charles Doyle

Categories: Digital Culture, Social Management, Video Marketing and tagged , , , , ,

SnapChat, the photo messaging app currently taking the world by storm, is one of the newest social media platforms to have skyrocketed into extreme popularity in a relatively short time. Having recently rolled out it’s first set of paid advertisements, it’s marketing potential has piqued our curiosity here at YaBlog, and as one who has the app and quite enjoys it on a personal level, I’ll now speculate on three possible ways that they could creatively harness their advertising potential:
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Get Inspired for Halloween with these Internet-Themed Costumes

Halloween is only a couple of days away and the Web is buzzing with great events, business strategy inspiration, themed Pinterest boards and more. If you’re scheduled to attend a party this weekend and you’re feeling uninspired, what’s an Internet-lover to do? Devise a digitally-inspired costume! The following get-ups are perfect for that spooky corporate shindig.
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10 Ways To Get Your Blog Posts To Go Viral

Kristen Scott

Posted on: October 21, 2014

Posted by: Kristen Scott

Categories: Development and tagged , , , , , , , , , ,

Wondering whether it’s even possible to go viral without a million dollar budget? It most certainly is. While having quality content is one thing, you have to put in a little bit of work to make it go. Most of the time, if not all of the time, this means that you have to place it in front of readers’ eyes in order to be found through all the noise. Below are 10 ways to get your blog posts to go viral.

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Social Media Posting On The Fly

Charles Doyle

Posted on: October 14, 2014

Posted by: Charles Doyle

Categories: Copywriting, Digital Culture, Social Management and tagged , , ,

One fickle thing about social media is that no matter how much of an organized person you are, the medium demands spontaneity and considerable improvisational skills. Posting new information as it’s being revealed requires you to develop a “sixth sense” for finding interesting content in a short time frame, and can be challenging when trying to juggle your social media management with your business’s day-to-day operations. We now offer you three tips on how to become the best impromptu poster you can be. Read More

LinkedIn Stats That Will Leave You in Love

Chelsea Oliver

Posted on: October 7, 2014

Posted by: Chelsea Oliver

Categories: Branding, Digital Culture, Social Management and tagged , , , , ,

Known as the social networking site for the business-minded, LinkedIn was launched back in 2003. A platform formed primarily for professional networking, it brings something to the table that networks like Facebook, Twitter and Pinterest do not. LinkedIn encourages users to showcase their job skills, resumes, employment goals and more, and is also a great place for businesses to connect with current customers, prospective clients and both current and prospective employees. Still not convinced? Read on for 10 LinkedIn stats that will leave you in love.
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A Free and Professional Online Marketing Toolkit

Kristen Scott

Posted on: October 1, 2014

Posted by: Kristen Scott

Categories: Digital Culture, Marketing Budget, Social Management and tagged , , , , , , , , , , , ,

online marketingYou may have noticed the abundance of apps scattered across the Internet, many claiming to simplify and streamline social media management for your business.

Since different platforms require different ways of thinking—Facebook posts are longer than those for Twitter, which have a different voice than LinkedIn status updates —there’s no real cut and paste. We have, however, put together this toolkit to help you create better content, faster. Bookmark this Online Marketing Toolkit for templates, tips and tools that you can use over and over again to enrich your social media accounts, your business blog and even your company website.

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