Tag Archives: pay per click

3 Reasons To Start A Google AdWords Pay-Per-Click Campaign

Charles Doyle

Posted on: March 25, 2014

Posted by: Charles Doyle

Categories: Marketing Budget and tagged , , , , , , ,

While YaBlog has spent a lot of time focusing on pay-per-click (P.P.C.) for Facebook, it’s important to understand the benefits of the same advertising format in a Search Engine Marketing (S.E.M.) capacity. Though the two platforms share the base concept of performance-based billing, they’re different enough in targeting and execution that a compare-and-contrast is warranted when deciding how to best drive traffic to your website. This is mind, I’ll now outline three reasons why you may want to start a Google AdWords S.E.M. campaign today:
Read More

Mastering Pay Per Click Management On Facebook

Charles Doyle

Posted on: August 30, 2013

Posted by: Charles Doyle

Categories: Marketing Budget, Social Management and tagged , , , ,

Screen Shot 2013-08-30 at 8.31.33 AM

As we’ve explored in previous posts, business owners around the world are increasingly leveraging the tremendous marketing power of Facebook en masse. In terms of advertising value, it’s built in Adverts Manager and pay per click management system offer serious bang for your buck, coming in cheaper than Google Adwords and with far more targeting options than Twitter.

Read More

Good Advertising Techniques for Small Businesses Online

Chelsea Oliver

Posted on: August 27, 2013

Posted by: Chelsea Oliver

Categories: Marketing Budget and tagged , , , , ,

If you’ve recently launched a small business, chances are you’re looking into affordable and effective advertising options. Working with a limited budget, what is the best way to reach current and potential customers in 2013. Today’s consumers spend countless hours surfing the Web, and online advertising is both effective and budget-friendly. It’s up to you to take advantage of the marketing tactics available to establish your company and develop relationships with users. Pay-per-click campaigns, local listings and guest blogging are a few of the good advertising techniques available for small businesses online.
Read More